Emotional Tech© Mastery: Applying a Cohesive Business Model in the Face of Adversity

Anne Beaulieu
The Curious Leader
Published in
7 min readApr 11, 2024

--

Have you ever found yourself in a difficult position because of external pressures you did not create? Of course, you have. You are doing great work and being a team player. And yet, you feel it’s not enough to overcome the challenges you face, and the pressures keep mounting. I want you to know. You are not alone.

Imagine Sarah, a software developer who works tirelessly on an AI project. Despite her expertise and loving what she does, the deadlines and demands keep piling up, draining her. Each day brings new obstacles, most of which have little or nothing to do with her. Can you relate?

The scenario described above is the bane of many tech developers.

Feeling pressured to rush AI products to market, tech developers face challenges that threaten the quality and integrity of their work. It’s not their fault.

Tech developers face many challenges, such as

  1. bringing products to market before they are fully ready (lack of testing)
  2. hidden agendas that stifle efforts (internal politics)
  3. lack of communication between departments

The list goes on.

When asked about how cohesive their business model is, tech developers often let out a tired laugh before saying, “What business model? It’s every man for himself.” Is it any wonder that most tech companies fail?

But here’s the thing: It doesn’t have to be this way.

This article offers Emotional Tech© solutions for the challenges many tech developers face. Let us create a more cohesive business model that increases well-being and profits. We can do it. Here’s how:

Understanding the Rush to Market

Why do tech companies launch their products before they are fully ready? The two main reasons are profits and gaining a competitive edge.

Consider this:

ChatGPT got one million users in its first month. Even the New York Times was smitten; it hailed ChatGPT as different, smarter, weirder, and more flexible.

The hype did not last long. OpenAI (the parent company of ChatGPT) faced massive controversy:

  • The board dismissed their CEO, Sam Altman.
  • Several board members got ousted.
  • Sam got reinstated as CEO.
  • Microsoft transitioned from a non-voting member to a voting member of the board.
  • Initially, OpenAI valued its non-profit agenda more highly than its for-profit agenda, but they have since changed their mind.

As good as ChatGPT may be, it arrived with its fair share of bugs. Many of these bugs (such as biases against race, women, and more) are still there.

One might assume that Google would learn from the mishaps of other tech giants. However, they launched Gemini before it was fully ready. The result? AI-generated images depicting colourful Nazis spread like wildfire. You and I both know what that meant for their reputation.

Rushing AI products to market before they are fully ready is not a Hail Mary that can stave off failure.

Understanding Betrayals, Silos, and Hidden Agendas

What do betrayals, silos, and hidden agendas have in common? Cowardice!

It takes courage to speak our truth.

It takes courage to move beyond survival mode.

It takes courage to lead with a soulful purpose.

Tech developers meeting with cowardice daily often face impossible deadlines and super stressful workloads. Upper management will praise them for a well-done job but abandon them without warning.

Consider this:

According to The Verge, “Google spent $2.1 billion on severance and other expenses as it laid off more than 12,000 employees over the course of 2023. And the layoff charges keep coming.”

Let me ask you.

How can a tech company build a cohesive business model when it treats its human capital as an afterthought (something to dismiss on a whim)? What kind of competitive edge will that ever give them?

Understanding the Lack of Communication

Many people in tech do not understand the importance of communication. Otherwise, they would greatly value being specific, transparent, and accountable for the communication they give and receive.

We are 100% responsible for our thoughts, words, feelings, and actions. It is up to us to make our meaning clear and to the point.

We are also 100% responsible for seeking clarity, assuming nothing about the communication we receive from others.

In the tech world, it’s a severe lack of communication that often results in less-than-par product testing.

Tech developers who don’t have enough time or EQ communication skills to test their products can miss potential issues before the product goes out. Due to the lack of EQ communication, products get deployed before they’re ready, to the great detriment of us all.

Think about it.

Why isn’t there enough time to test a product?

Is the carrot of profits worth ruining our well-being and the sustainability of a product/company?

Emotional Tech© Solutions:

Emotional Tech© integrates Emotional Intelligence (EI) into every segment of your business model. While strategically planning for the objective of profits to be realized (we cater to the financial side), we also emphasize the emotional side of the equation.

Tech companies that ignore the vital role of EI in their business model are also the ones who tend to rush products to market before they are fully ready and, as a result, gamble their reputation for a fistful of dollars. It can get quite messy. Failure usually is.

Many tech experts are beginning to question whether Google can ever bounce back from the reputation damage they suffered because of rushing Gemini to market.

Here are specific solutions tailored to tackle each aspect of the issues mentioned above:

SOLUTION A: Emotional Tech© Vista Solution:

Objectives:

  • Adopting a cohesive business model fostering sustainability in growth and profits
  • Crafting an EI business value proposition that showcases your unique competitive advantages
  • Expanding vision, mission, and company core values for maximum benefits and resource allocation
  • Identifying hidden innovation and development opportunities to increase revenue and streamline operations
  • Guiding the adoption of useful key performance indicators (KPIs) to track growth and ensure accountability
  • Assembling a supportive and accountable management team for effective leadership

Key Deliverables:

  • Current State Assessment Report
  • Future State Evaluation Report with Action Plan Formulation
  • Launching Pad Business Plan with Three-Year Financial Projections
  • Emotional Tech© Solution Co-Implementation with Action Plan Updates

Emotional Tech© Vista focuses on strategic alignment, innovation, and sustainable growth. It is perfect for startups as it includes a cohesive business plan and three-year financial projections.

SOLUTION B: Emotional Tech© Foundry Solution:

Emotional Tech© Foundry is for established tech companies that have done traditional strategic planning before and aim to up their game through EI-tailored solutions.

Key Deliverables:

Current State Assessment Report:

  • Analysis of current strategic objectives, internal and external environments, financial structure, and challenges
  • Identification of areas for improvement and growth opportunities

Future State Evaluation Report with Action Plan Formulation:

  • Summary of strategic gaps and opportunities
  • Establishment of future strategic objectives and contingency plans
  • Action plan formulation for operations, sales and marketing, finance, human resources, and IT

Emotional Tech© Solution Co-Implementation and Action Plan Updates:

  • Co-implementation of the action plan with the client
  • Assistance in overseeing timelines, roles, and responsibilities
  • Status updates and action plan adjustments over six months

SOLUTION C: Emotional Intelligence Training Solution:

Tech companies that truly want to succeed invest in Emotional Intelligence training because they care about

  • Mitigating Self-Sabotage: Become more aware of emotions and their impact. Limit self-sabotage.
  • Increasing Self-Confidence: Develop the self-knowledge to genuinely feel confident in yourself instead of letting others dictate who you should be.
  • Being an Empathetic Leader: Become more aware of the emotions of others and their impact. Help your team and customers feel valued and understood.
  • Effectively Managing Stress: Learn how to manage the relationship with the Self so you can self-regulate. Keep stress, anxiety, and worry to a minimum.
  • Building Resilience: Derive wisdom from your life lessons. Be an astute leader with a finger on the pulse.
  • Putting an End to Procrastination: Take inspired actions. Innovate. Achieve your desired outcome(s) with ease and grace.
  • Catalyzing Positive Change: Build environments where you and your team feel safe to speak the truth to catalyze positive change.
  • Feeling Trusting and Trustworthy: Lead with integrity. Walk your talk. Inspire loyalty in your team and customers.
  • Embracing Visionary Leadership: Build a legacy that is a testament to your soulful service.
  • Nurturing Genuine Collaboration: Embrace collaboration from a place of ‘How can I help?’ and ‘What do you need to thrive?’ rather than ‘What’s in it for me?’
  • Building Thriving Communities: Become the best version of yourself. Build communities that feel inspired to grow, evolve, and give back.

Client Story:

In our initial chat, a startup founder revealed he was feeling lost. With low team morale, sales engineers threatening to quit, and unsatisfied customers, he likened his efforts to running up a descending escalator.

Looking for a quick fix, he said, “Tell me what to do.”

Instead, we chose to collaborate.

Our first project focused on creating an emotionally intelligent incentive program for his sales team. From a clarity level of 2/10, he soared to 7/10 after the initial round.

We are midway through the second round, and he feels comfortable presenting the program to his management team for feedback.

Emotional Tech© solutions are not fly-by-night solutions. They are carefully crafted to integrate Emotional Intelligence into every segment of your business model to make it more cohesive and human-centric.

The cost of fly-by-night solutions is evident. Look at the increasing number of tech venture failures. Like I said before, it doesn’t have to be this way.

Reach out.

🔗 Bring Anne Beaulieu in today and transform how your organization connects and communicates through AI!

I trust you found value in this Emotional Tech© article in The Curious Leader. Leave a comment below, and please subscribe to The Curious Leader channel.

Anne Beaulieu

Emotional Tech© Engineer

Human-Centric AI Advocacy | Generative AI | Responsible AI

#technology #technologydevelopment #emotionaltech

#ai #aitechnology #artificialintelligence

#emotionalintelligence

#ethics #aiethics #responsibleai

#machinelearning #LLM #deeplearning

--

--

Anne Beaulieu
The Curious Leader

Emotional Tech© Engineer | Human-Centric AI Advocacy | Generative AI | Responsible AI | Mega-Prompt Engineering Design